The day is finally here– Uniqlo opens on Michigan Avenue in Chicago today! I discovered Uniqlo when I lived in New York and fell in love with their high-quality, affordable, on-trend basics. (FYI: Their cashmere is awesome!) I was so giddy when Uniqlo reached out to me earlier this summer to take part in their “People” campaign surrounding the Chicago flagship store opening. I got a sneak peek of their amazing fall collection back when we shot the campaign in August and I’ve been counting down the days to buy the pieces I’m wearing in the images! Plaid poncho, check. Cashmere turtleneck, check. Sweatpants, check check check.
The coolest part about this campaign was seeing the photos of all of the Chicago tastemakers that were featured around the city of the Chicago. Full-page in Chicago Magazine and multiple bus stops around the city? Major pinch-me moment!!
If you’re not in Chicago or near a Uniqlo store, don’t fret. Everything I’m wearing is online, too!
Here are some more of my favorites from the fall collection…