#IFBCon (NYC Pt. 5)

by Jessica Sturdy on September 14, 2011

(Nike, me, and Sonia waiting in line) (Photo Credit: Lindsay)

I was pretty nervous on the way to the Fall 2011 IFB Conference. I had never been to a blogger conference before and I was a little bit intimidated. I opened the cab door, took a big gulp, and marched over to the line outside of Milk Studios. I can’t remember what we started talking about, but Sonia, Carrie, Lindsay, Nike, and I struck up a conversation that didn’t end until we went our separate ways that evening. I’m so glad I met these girls and got to hang out with them all day! They’re awesome!

Once we got inside, we checked in and took a look around the sponsor booths. We were lucky enough to get seats in the 4th row, but I think we deserved it after standing in the rainy mist for over 30 minutes. :)

ALDO was a sponsor for this year’s conference. I played their game of roulette and won a card for 10% of my next purchase!

Meet Marina, the giant doll that was promoting Missoni for Target. Marina was tweeting on her giant iPhone and snapping pictures throughout the first half of the conference. Kinda cool, kinda creepy.

The first panel was Bloggers Tool Kit featuring Leandra Medine (Man Repeller), Vahni Georgoulakos (Grit and Glamour), Sammy Davis (Sammy Davis Vintage), Erica Chan Coffman and Lauren Kolodny (Honestly WTF), and Alisa Gould Simon (Pose.com).
I really enjoyed listening to the Man Repeller herself! Love, love, love her.

Like I mentioned in this post, I was SO EXCITED to get to meet Kristina from Pretty Shiny Sparkly. She was on the third panel, Business & Blogging, which was my favorite panel overall! Kristina was joined on the panel by Coco Rocha (Oh So Coco) (BTW- I developed a huge girl crush on her! I need her cheekbones.), Annie Tomlin (BellaSugar), Aimee Song (Song of Style), Natalie Suarez (Natalie off Duty), and the Ari Goldberg (CEO of StyleCaster). Overall, just an absolutely amazing panel about the business side of blogging! Having majored in economics/financial planning, I really enjoyed hearing the opinions of the extremely talented panelist line-up and took a lot away from it. I think I took more notes during that panel than I did my entire senior year of college. (Just kidding. Kind of.) :)

The conference commenced with a keynote speaker. Just the Joe Zee himself, no big deal. Mr. Joe Zee was interviewed by Tina Craig of BagSnob. I was totally star-struck, that’s for sure!
I was able to get a picture with Tina after she was off stage! Please excuse my I’ve-been-up-for-13-hours-and-I’m-totally-exhausted appearance.

Here are some pictures with my new blogger friends! :)

Sonia from In Pursuit of Style

Carrie from Random Sweetness. She’s also the PR girl for Bakers Shoes! (Photo Credit: Lindsay)

Lindsay from Black and Blonde

A little bit about my outfit:
Shirt: J.Crew
Leather Shorts: Trouve (similar)
Shoes: Sam Edelman Javi
(Click here to read my full outfit post!)

See ya tomorrow!! :)

{ 10 comments… read them below or add one }

ppfgirl September 14, 2011 at 7:14 am

Love your recap – I enjoyed the Lucky FABB conference, but was interested in IFBCon too! Jealous you got to hear PSS speak – I missed my chance to meet her & was so bummed!! :(

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Jessica September 14, 2011 at 9:27 am

You got to hear SO many awesome people speak at Lucky FABB! I’m so jealous. I want to attend in February! (*fingers crossed*)

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Fashion By Alicia September 14, 2011 at 7:36 am

Such a fun recap!

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Jessica September 14, 2011 at 9:36 am

Thanks!

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Nikia September 14, 2011 at 5:09 pm

Great recap! I see we really did think the doll was both creepy and cool! Thanks for stopping by my site. We absolutely must meet in person at the next conference.

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Jessica September 15, 2011 at 11:11 am

If not before in Chicago! :)

(I saw your tweet.. Too funny!)

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the citizen rosebud September 14, 2011 at 9:55 pm

You did an awesome recap! And managed to look fantastic through out. I attended the conference and had a blast! Nice to relive it through your p.o.v. xo.-Bella Q

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Jessica September 15, 2011 at 11:12 am

Thank you!! I can’t wait for the next one!

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New York Diaries September 19, 2011 at 4:28 pm

I love your leather shorts! I’m on the hunt for the perfect pair and seeing this post just made me want them so much more.

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Jessica September 19, 2011 at 10:53 pm

I wish I could pull off leather leggings of some sort, but they don’t work on my legs! I want a leather piece that transitions a little better into the cooler temperatures.

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